Personality Presenters: Television's Intermediaries with Viewers

Personality Presenters explores the role of the television presenter, analysing the distinct skills possessed by different categories of host and the expectations and difficulties that exist with regard to the promotion of the various films, books, consumer and cultural products with which they are associated. Offering detailed case studies of internationally recognised presenters, as well comparisons between national presenters from the UK and Australia, this book provides a rich discussion of television presenters as significant conduits in the movement of ideas.