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    Balanced Scorecard for StrategicManagement by SWOTand Strategic Map: entrepreneuer spirit guide book for starting up new business by strategic management tool of balanced (Japanese Edition)

    Por tomohisa fujii

    Sobre

    The contents
    Chapter 1 You will know the mechanism of the balanced scorecard well! ・・・8
    1-1 The balanced scorecard ・・・8
    1-2 The reason why the balance scorecard are bathed in the footlights ・・・11
    1-3 Why is the balance scorecard has 4 corner viewpoints?      ・・・14
    1-4 You will know 4 corner viewpoint well. ・・・17

    1-5 The indispensable tool SWOT analysis ・・・22

    1-6 The way of making of the strategy mapping ・・・26

    1-7 You will know the mechanism of the evaluation index of the balanced scorecard.
    ・・・28
    1-8 Let’s challenge the intelligibility check of the mechanism of the balanced scorecard ・・・30

    Chapter 2 You will master SWOT analysis!
    2-1 You will wake up to the advantage, and the weak point, the opportunity and the menace. ・・・31

    2-2 Let's attempt to analyze the cross factors by the SWOT analysis. ・・・34


    2-3 Let's attempt to make strategy mapping by the SWOT analysis. ・・・39

    2-4 Let's attempt to divine a self by the SWOT analysis. ・・・45

    2-5 The challenge for the cross analysis by yourself by the SWOT analysis
    2-6 Let's attempt to make strategy mapping by yourself. ・・・53
    2-7 Let’s challenge the intelligibility check of the mechanism of the SWOT analysis!

    Chapter 3 You will master strategy mapping! ・・・56

    3-1 The balanced scorecard introduction 4 corner step ・・・56

    3-2 You will know evaluation indexes KGI and KPI well. ・・・64

    3-3 The project evaluation by the balanced scorecard ・・・67

    3-4 The point of the operation of the balanced scorecard        ・・・72
    3-5 The balanced scorecard and the business reform ・・・73

    3-6 The success case in the South West airline ・・・75

    3-7 Exon Mobile's BSC ・・・78

    3-8 Let’s challenges the intelligibility check of the mechanism of the balanced scorecard! ・・・82

    The challenge for the practice of the balanced scorecard!

    Chapter 4 IT management and the balanced scorecard ・・・82

    4-1 The creation of the business model ・・・82

    4-2 You will know the way of IT investment appraisal! ・・・85

    4-3 The management technique and IT management ・・・87

    4-4 The management technique and IT management ・・・91

    4-5 You will know an approach by IT management! ・・・93

    4-6 The scenario plan that the environmental-variation can be supported ・・・95

    4-7 The 4 corner viewpoint for IT project success of the balanced scorecard ・・・98

    4-8 The project speed and compatible to the environmental-variation ・・・100

    4-9 The subdivision of the cost and the management of the stake folder ・・・101

    4-10 IT and the tissue-form diathesis ・・・106

    4-11 IT and the security ・・・108

    4-12 You will know the mechanism of IT strategy well! ・・・111

    4-13 The intelligibility check of the balanced scorecard graduation ・・・114

    This manual is the book to master a way of mastering the balance scorecard to be being bathed in the footlights as the global competitive advantage management skill of the business reform which aims at doing best with the whole by tactically. You can learn how to design the SWOT and Strategic Map by many case study. In addition you can get the point of project management of Balanced Scorecard.
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