Project title: ‘To resolve DP long customer queues at tills’
DP was established in the UK in 1909, it sells feminine fashion/accessories. It’s one of the biggest fashion retailers in the UK with over 600 home stores and 124 international stores (http://www.....com/en/dpuk/category/the-company-3089590/home).
Current operation management process
Having worked at DP store in the store, it’s noticeable that DP operations management have a problem with long customer queues to its tills leading to complaints, wasted time/resources, high cost and low sales affecting its overall quality, performance, efficiency and productivity (Meredith and Shafer 2002). Greasley (2013) describes operations management as how DP delivers the goods and services they provide to their customers to increase efficiency/customer’s satisfaction to maximize profit and how it manages processes and the quality of services provided.
DP was established in the UK in 1909, it sells feminine fashion/accessories. It’s one of the biggest fashion retailers in the UK with over 600 home stores and 124 international stores (http://www.....com/en/dpuk/category/the-company-3089590/home).
Current operation management process
Having worked at DP store in the store, it’s noticeable that DP operations management have a problem with long customer queues to its tills leading to complaints, wasted time/resources, high cost and low sales affecting its overall quality, performance, efficiency and productivity (Meredith and Shafer 2002). Greasley (2013) describes operations management as how DP delivers the goods and services they provide to their customers to increase efficiency/customer’s satisfaction to maximize profit and how it manages processes and the quality of services provided.
