MBA Essay Strategic Management (2): A written submission that uses an appropriate set of tools and techniques to analyse a strategic business issue(s) within a Starbucks Coffee (English Edition)

This report will critically analyse Starbucks’ strategic business issues using relevant concepts, tools and techniques, appropriate theories and literature.
The analysis will look at the internal/external competitive force and factors that affect Starbucks by using strategic management models such as the, Value network/value chain, Porter’s generic strategy, TRIO, Porter’s five forces and PESTEL analysis. The conclusion will include strategic recommendations for Starbucks to help resolve or counter their strategic issues.

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